The Umbrella Group » Antonio Gould

Antonio Gould

I'm a digital producer specialising in the delivery of digital services, games, tools and platforms. I work with a team of specialists to create high quality projects.

Our interest is in people, not technology for its own sake. Compelling, human, light-touch, useful - these words are central to everything we do.

We take the best of the ways that TV offers engaging, mass-appeal formats, and adapt them to the digital space.

You can find more information and case studies on my website: antoniogould.com

Apr201006

Right, here goes. Hope you don’t mind the stream of conciousness..
Content
Kicking off with the biggest frustration – the content at SXSW just isn’t pitched quite right for me. Obviously there’s a lot of tech stuff which isn’t relavant – and the more expansive, ideas based content was often just not up to scratch in my [...]